Andreas Birner is founder and Managing Director of Inova Hospitality Management.

He has more than 25 years of experience in a number of sectors of the tourism industry. After a start as a product and contracts manager with a tour operator in Germany he joined in 1995 Sani Resort as the Director of Sales & Marketing. In 1999 he co-founded a company called x-bookings, the company that provided the software for, known as one of the most successful e-commerce startups in travel in the UK.

It was later taken over by He joined in 2003 in order to build the distribution in the German market. In 2005 he returned to Sani Resort as General Manager Sales & Marketing. In 2005 he founded, the company that was created in order to role out and manage the expansion of Expedia in Greece. In 2006 he introduced in joint cooperation with the UK based Vertical group the dynamic packaging model (YHI-Your Hotel Integration) that allowed hotels and hotel groups to compete successfully with tour operators in the UK market. He left Sani Resort in 2011 and started Inova Hospitality Management. His company is currently managing the Sales & Marketing operations of eight luxury hotels in Greece and Spain.

Inova managed hotels are known to be signature properties as well as role models for their excellent performance.

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